ABOUT FIERCE
Fierce is Hoddesdon’s home of group fitness, built for women who want variety, results, and workouts that actually keep them coming back.
From strength and HIIT to HYROX-style training and hot infrared classes, this is where women train hard, feel incredible, and find their exercise ecstasy.
If it’s moving the industry forward, we’re already on it.
WHY FIERCE
01
A premium training experience
Considered classes, expert instructors, and a studio that feels elevated, from the moment you walk in to the moment you leave. This is group fitness with standards.
02
Always one
step ahead
We don’t wait for trends to peak. From HYROX-style training to hot infrared classes, Fierce introduces what’s next, first and done properly.
03
A community you actually want to be part of
Welcoming, supportive, and confidence-building. No intimidation, no ego, just women training hard and lifting each other up.
The Movement Behind Fierce
Fierce, formerly Empowered Fitness, was founded by three sisters, Geri, Natasha and Claudia, with a lifelong background in movement, dance, and fitness.
What began as teaching classes across Hertfordshire quickly became something more. A loyal community, a reputation for energy and quality, and workouts women genuinely stuck with.
In 2017, the sisters put down roots in Hoddesdon and opened Empowered Fitness Studio, creating the space they had always wanted to train in themselves.
Since then, the studio has grown and evolved. With that growth came clarity, higher standards, and a clearer vision for the future.
Fierce is the next era.
A levelled-up, hotter, more intentional evolution of the studio, built for 2026 and beyond.
Same passion.
Stronger identity.
More heat.
what we’re here for
To make sure every woman finds a way of training she genuinely loves.
Whether that’s high-intensity, weighted workouts, conditioning, or more restorative movement, Fierce is designed to meet you where you are and help you go further.
All levels welcome. Real support. Real results.
And yes, you’ll enjoy it more than you expect.
The Fierce Founders
Train with me if you want to feel…
STRONGER and excited about training again.
Your signature thing…
SNEAKY extra pulses for that ultimate BURN 🔥
Secret loves…
BURPEES ( especially HIITSTEP)
Not so secret hates…
moaning 😂
The real reason I coach…
I love coaching and training my clients is to see their confidence grow, not only in the studio but outside the studio, socially and physically, love to see how differently they dress present themselves. Seeing someone grow, especially when they’ve lost themselves and start to find themselves it makes me feel so proud!
Unexpected facts…
I was on Shipwrecked Battle Of The Islands, I was a SHARKYYYY
Was in Harry Potter Goblet Of Fire, I was in slithering House!
GERI
NATASHA
Train with me if you want to feel…
Confident in a gym environment, Unstoppable in your capabilities. Supported every step of the way.
Inspired and motivated to reach your health and fitness goals.
Your signature thing…
With all clients, I become a chameleon, finding common ground with each person so I can truly understand and support their individual needs, ensuring everyone feels seen, heard, and understood. I bring the fun (and the funny) to every class, always singing along, being a bit of the class clown, and creating an atmosphere where everyone feels completely at ease.
Secret loves…
Absolutely love training legs hard, I love for you to leave struggling to sit down or walk the next day 😈
Not so secret hates…
Bulgarian Split lunge… it’s a love and hate kind of relationship haha
The real reason I coach…
There is nothing more rewarding than seeing people grow in confidence inside out. In a fitness environment and also in the real world. Seeing clients get stronger, lose weight or hit their goals from week to week is so fulfilling.
Unexpected facts…
I used to breed French Bulldogs with Cloud.
I have 2 different shaped feet.
I had a YouTube date with KSI where I squatted him
CLAUDIA
Train with me if you want to feel…
Confident lifting weights, positive about your body AND that good glute connection 🍑
My signature thing…
Energy, baby. I’m throwing positive energy at you from the moment you walk in, it’s infectious, so there’s no way you’re leaving my class or session without a spring in your step.
That, and a little bit of silliness in the studio. I want you to giggle and genuinely enjoy your time here. Training doesn’t always have to be serious business.
Secret loves…
I secretly love the SkiErg, burpees, and split squats.
Not so secret hates…
What I can’t stand? Victim mentality, negativity, pessimism, and ungrateful energy. We are incredibly lucky and privileged to live the lives we do, don’t get wrapped up in the things that don’t really matter.
The real reason I coach…
I feel pure joy when people leave my company feeling better than when they arrived. Coaching and training allow me to add a slice of positive energy to my clients’ and members’ days, I am your hype girl.
When I train, my real motivation is the feeling, that release. I want to help women experience that too, to hold space for whatever they’ve been carrying and let it go.
And honestly, it’s ridiculously silly how happy I get when a client or member messages me the next day telling me how effective the workout was and how much they’re feeling it. Especially when it’s glute-related… that’s the biggest compliment, and it gives me the biggest buzz.
Unexpected facts…
I’m freakishly good at The 1% Club…my biggest flex
I make the best banana bread you’ll ever eat (bold claim, but true)
I hate horror movies, way too jumpy
But I absolutely love playing pranks… or being pranked on